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Social Media Marketing
for Mortgage Brokers

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Social Media Marketing and Posting for
Mortgage Broker Companies

  • Of the 3 billion plus internet users worldwide, roughly 2.3 billion of them are using social media platforms such as Facebook, Google+, LinkedIn, and Twitter.
  • That being said, you can bet that a significant percentage of those users are businesses, including one of the more competitive industry sectors – mortgage brokers.
  • As a result, one of the areas of internet marketing that Mortgage Broker Marketing recommends using in any advertising campaign is social media marketing for mortgage brokers.

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Why Social Media Marketing?

Facebook alone has over 40 million active business pages worldwide. That should be enough incentive for mortgage companies to engage in mortgage broker social media marketing. If you’re one of those companies that doesn’t have a strong visible presence in Facebook or other social media platforms, you’re losing out on three extremely critical aspects of social media marketing and posting, including:

  • Boosting your overall social media and online visibility
  • Increasing brand awareness
  • Promoting your business to prospective clients

If that’s the case, you might as well be turning all of your leads over to your competitors and closing your doors. Why not let Mortgage Broker show you how to prevent that from happening to your business.

We help You increase Your Conversion Rate by leveraging Social Media

As your digital marketing and social media for mortgage brokers experts, we can show you how to increase your conversion rate percentage through leveraging your social media marketing endeavors by:

  • Attaining a higher ranking in the SERP’s (search engine results pages) by increasing your website’s optimization.
  • Creating authoritative yet informative posts to generate more visitor traffic.
  • Establishing and maintaining your reputation.
  • Networking with other mortgage industry professionals.
  • Offering FREE consultations and other promotional endeavors.
  • Promoting your mortgage brokerage with word-of-mouth advertising.
  • Providing a channel for client feedback, reviews, and service.
  • Using multiple social media platforms to build brand awareness.

The bottom line is that Mortgage Broker Marketing can help increase your visibility through social media for mortgage companies marketing. Having a strong presence on social media platforms tells your prospective clients that you’re one of the leaders in your industry. It also boosts your credibility and tells them that you’re always available should they have any comments, concerns, or questions.

We build Strategies for Mortgage
Social Media Marketing Clients

As with any other type of advertising or marketing campaign, social media marketing requires the use of strategies. In social media marketing for mortgage brokers, there are two basic strategic approaches, namely the “active” and the “passive” approaches. employs both when developing a marketing strategy. The following explains the difference between the two concepts:

  • Active approach Communicating with people on a global scale to start engaging them, thereby garnering their attention.
  • Passive approach Garnering additional visitor traffic to your social media posts and interacting with them through various articles, blogs, and comments.

Remember, there are tons of prospective clients to be found through the use of social media. With the right mortgage social media posts, you’ll be able to grab their attention and increase your chances of raising your conversion rate.

› Take your Mortgage Broker business to the next level today.

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